Creative Direction &
Brand Strategy Case Studies
Selected projects exploring creative direction, strategic positioning, visual identity systems, and marketing intelligence across fashion, digital culture, branding, and emerging technologies.
01
Marketing Intelligence | Strategic Positioning | Content Direction
Strategic visual identity and content direction project exploring artificial intelligence, digital positioning, and contemporary image-making through a fashion-oriented visual language.
02
Brand Identity |
Strategic Positioning
Development of a contemporary brand identity and positioning system for Aelrix Labs, combining logo design, visual communication, and strategic marketing analysis to establish a refined digital presence.
03
Luxury Identity |
AR Experience Design
Visual identity and immersive brand direction project developed for Artémiss, integrating logo design, augmented reality aesthetics, and contemporary luxury positioning inspired by fashion and digital culture.
04
Digital Fashion Strategy | Marketing Intelligence
Strategic fashion-tech concept exploring digital styling, augmented reality experiences, and interactive shopping journeys through a contemporary beauty and visual culture perspective.
